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Recent Brandcenter graduates Lex Coelho (XD, 2021) and Chris Cole (AD, 2021) are the creative minds behind the award-winning marketing for the University Student Commons at Virginia Commonwealth University—now known simply as The Commons.

Coelho and Cole, who worked part-time as Marketing & Design Graduate Assistants in The Commons during their years as Brandcenter students, developed a new brand identity and website for The Commons. Both pieces won first place in the 2021 Steal this Idea competition: a national contest sponsored by ACUI (Advancing Campus Community), the national professional association for college union and student activities professionals.

Read the full story here


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